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Express the same views as your target audience.
Bring up common likes and dislikes in your ad. This will create instant
rapport with your audience.
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Add viral marketing into your promotional
plans. Allow your visitors to give away your free stuff, just include your
ad somewhere on all the freebies.
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Design your web site to be less confusing.
Don't use a lot of graphics, links and anything that takes away from your
sales message.
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Give your visitors the option of viewing your
web site by autoresponder or printing it out. They might not have the time
right then to look it over.
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Increase your opt-in e-mail list quickly by
giving away a product at no cost. Just require people to subscribe to your
e-zine in exchange.
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Joint venture your web business with other
offline businesses. Look for businesses that have the same target audience
and create a win/win deal with them.
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Expand your target audience by adding a new
product line or packaging your main products with other ones. You could also
add-on extra services.
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Persuade your visitors to like you. People buy
from people they like. You could tell them a joke, give them a compliment,
give them a freebie, etc.
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Submit the free stuff you offer to online
freebie directories. They usually get tons of traffic because people like to
get things for free.
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Use headlines and sub headlines that are aimed
directly at your audience. If you're selling things to lawyers use a
headline like "Attention All Lawyers!".
