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Increase the number of visitors that revisit
your web site by publishing a free course right on your site. Just release a
new lesson once a week.
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Make sure your graphics load correctly on your
web site. Broken graphics will make your business look very unprofessional.
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Avoid using scrolling marquees on your web
site. They take the attention away from your ad copy and make your web page
load slower.
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Make your web site writing exciting to read.
You can use emotional words, descriptive adjectives, highlight keywords with
color, etc.
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Remember to reach out and touch your visitors
offline. When your visitors give you offline contact information use it to
send them some direct mail.
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Use guest books to improve your web site. Your
visitors will leave good and bad comments. Review the comments and use them
to improve your site.
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Regularly check and resubmit your web site's
search engine rankings. They can drop very quickly because of all the
competition.
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Divide your price over a period of time to make
it sound less. Offer a payment plan or show the per day price. For example,
"Only 33 cents per day!"
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Promote your products within the content of
your web site. If you write and offer free articles tie in a mention of the
product or service you're selling.
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Update the content on your web site regularly.
You'll want to add new content and update the old content.